The QuickView™ Augmented Reality (AR) system has been steadily gaining popularity in the flooring retail industry. AR provides an immersive shopping experience that allows customers to visualise their flooring options in their home and in store showroom before making a purchase.
Here are some of the benefits of using AR in flooring retail:
Visualise Flooring Options in Real-Time
One of the biggest benefits of using AR in flooring retail is the ability to visualise flooring options in real-time. Customers can use their smartphone or tablet to overlay different flooring options on top of their existing floors. This allows them to see how the new flooring will look in their home without having to physically install it. They can experiment with different colours, patterns, and textures to find the perfect flooring for their space.
Increased Customer Engagement
QuickView™ AR technology provides an interactive and engaging shopping experience for customers. They can explore flooring options in 3D and see how they would look in their home. This helps customers feel more confident in their purchase decisions, leading to increased customer satisfaction and loyalty.
Personalisation
AR technology allows customers to personalise their shopping experience. They can input their room dimensions and visualise how different flooring options will look in their space. They can also experiment with different furniture and decor to see how it will all come together. This level of personalisation creates a more tailored shopping experience for customers, which can lead to increased sales.
Improved Sales
Using QuickView™ AR in flooring retail has been shown to increase sales. Customers who use AR technology are more likely to make a purchase because they are able to see how the flooring will look in their home before making a decision. They are also more likely to purchase higher-end flooring options because they can see the value in investing in quality flooring.
Reduced Returns
QuickView™ AR technology can also help reduce returns. When customers are able to visualise how the flooring will look in their home, they are less likely to purchase a flooring option that doesn’t meet their expectations. This means that there will be fewer returns, saving retailers time and money.
Improved Efficiency
AR technology can also improve efficiency in the flooring retail industry. Retailers can use QuickView™ AR to show customers different flooring options without having to physically install each one. This saves time and money on the installation process, allowing retailers to focus on other aspects of their business.
Competitive Advantage
Using QuickView™ AR in flooring retail can give retailers a competitive advantage. Customers are looking for a more immersive and personalised shopping experience, and AR technology provides just that. Retailers who invest in AR technology are more likely to attract and retain customers, leading to increased sales and profits.